What Are Episode Downloads And Why Do They Matter?
What are episode downloads?
Episode downloads is a term used to compare how many downloads each of your episodes has.
Why do episode downloads matter?
Episode by episode downloads are a great metric to help you internally benchmark the success of your episodes. For example, when comparing the downloads of each of your episodes, note which episode performed the highest. Then, consider the tactics used to promote it, the timeliness of the content, the influence of the guest, etc. For future episodes, try to exceed your highest performing episode.
On your CoHost dashboard, we compare your top-performing vs. latest episode to make internal benchmarking even easier!
To take it one step further, head over to our analytics page to compare and breakdown episode performance by downloads and unique listeners.